A lot of writers want to earn money by blogging and given that we are in a world that we mostly consume digital content nowadays, it is definitely one of the best avenues to earn some dough.
That being said, you might be busy about setting up your blog in a way that improves performance across the board to provide a much better user experience. However, at the end of the day, your article or your written content will be the star of the show.
If you think that you need to improve your content writing abilities, then you have come to the right article. Today, I am going to write an easy step-by-step guide to write better blog content.
Choose the Topic that You’re Most Knowledgeable About
The first step to writing a really good blog post is to come up with a list of topics that you are most knowledgeable about. You may want to do some brainstorming to come up with some ideas, but the gist is to provide a list that you can turn into certain blog posts in the future.
That being said, no matter what topic you chose to write about, it has to be something that is both useful and interesting to your target audience. That is why you need to do some research to find out if the topic that you’ve come up with are actually interesting to your chosen demographic.
Now, you may have written some relevant articles before, but it is okay- so long as you write the new one with a fresh perspective or with an entirely new angle.
Vary your post lengths as well. You can write short content (300-700 words) or even long-form content (1500 words and above). However, keep in mind that if you want to get the best results, you may want to go with the latter.
Make an Outline
A lot of bloggers actually cringe when they hear the word ‘outline’, but it can actually be beneficial in the long run. You see, the outline can be considered as your post’s blueprint and it helps guide you through the writing process. This will help you know the flow and structure of your article long before it is written.
So, what should be included in your outline? Well, you should include all of the headings and subheadings that are needed in your article. You may include some bullet points if you want to explain some concepts or ideas. You can also include any links or image placeholders as well so that you will know when and where you will add some media content.
Care When Writing
When you are actually writing your blog post, there are two approaches that you can use depending on which one you’re most comfortable with. You could either go write a draft first and then do a couple of edits later on or you can write an article in its entirety, proofread everything, and then publish shortly after.
There are pros and cons to either approach. If you were to write a draft, you can add certain ideas later on, but you may also fall into the trap of adding way too many things that it veers away from your main concept.
Still, either approach is great so choose one that works for you.
Tie Everything Together
Lastly, you should also write your conclusion. Do so in a way that encourages or even invites your readers to do a certain action. Perhaps, you are offering a more comprehensive e-book, then guide them where to click so that they can purchase that.
Or perhaps, you just want to build your email list. Again, guide them so that they will know where to go.